The Royal Gazette on Tuesday (22nd September) announced that online vendors must display prices and other details explicitly on their online platforms, with violators being fined up to 10,000 baht per offence.
The Central Committee on Goods and Service Prices said vendors must show prices so customers are better informed before deciding whether to contact them.Written messages that relate to prices or service charges must be clearly expressed in the Thai language and if there are any expenses on top of the prices of products and services, the vendors must display such expenses too.
The maximum penalty can be imposed if the vendor insists on only revealing prices in private messages on major online platforms like Facebook, Instagram, Line and websites.