Surf FM was started some 18 years ago by Mr.Pongsawatch Charoennithithat with a vision to provide local information and music for expat residents and visitors to Hua Hin.
The radio station went through a period of good times and showed there was demand for a radio service, however the good times were not sustainable with little interest from listeners and local advertisers, technically the signal was not sufficient and audio quality was far from ideal.
In 2015 Surf FM was re branded as Surf 102.5 with expertise from HotSpot Media Co Ltd in Hua Hin, thanks to the experience of radio savvy operator Richard Buckle.
Work was carried out on the antenna system to improve reception. The studio was re built and moved to a larger room, a professional broadcast playout system was introduced. New jingles and a professional music format were introduced designed to appeal to the Thai and International community.
The BBC provides International news every hour with a local news bulletin broadcast on the half hour. You’ll also hear Richard out and about broadcasting from at local events and happenings.
Today Surf 102.5 is popular with listeners and has a proven track record with local advertisers.
Surf 102.5 is committed to supporting the local community while being good to listen to and attractive as a local advertising platform.